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	<title>Andrea Baker - Your Chief Social Engineer&#187; Baltimore</title>
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	<description>My Life Through The User-Driven/Generated Web</description>
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		<title>Web 2.0 Corporate Communications Manager</title>
		<link>http://andrearbaker.com/2010/01/11/job-web20/</link>
		<comments>http://andrearbaker.com/2010/01/11/job-web20/#comments</comments>
		<pubDate>Mon, 11 Jan 2010 21:50:41 +0000</pubDate>
		<dc:creator>Andrea Baker</dc:creator>
				<category><![CDATA[Baltimore]]></category>
		<category><![CDATA[Enterprise 2.0]]></category>
		<category><![CDATA[jobs]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Web2.0]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[information technology]]></category>
		<category><![CDATA[it]]></category>

		<guid isPermaLink="false">http://andrearbaker.com/?p=490</guid>
		<description><![CDATA[This position is no longer open. Please do not reply to this notice. You can send your resume to me (abaker at navstar-inc.com). All new job postings are listed on our website. I am also pleased to announce that starting &#8230; <a href="http://andrearbaker.com/2010/01/11/job-web20/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><em><strong><span style="color: #ff0000;">This position is no longer open. Please do not reply to this notice.</span></strong><br />
</em></p>
<p>You can send your resume to me<strong> <span style="color: #3366ff;">(abaker at navstar-inc.com)</span>.</strong> All new job postings are listed on our website. I am also pleased to announce that starting this new year, we offer health, dental, and vision coverage for domestic partnerships.</p>
<h3>Navstar, Inc Job Order #1327</h3>
<table style="height: 604px;" width="473">
<tbody>
<tr>
<td width="100"><strong>Posted Date:</strong></td>
<td>1/8/2010</td>
</tr>
<tr>
<td width="100"><strong>Job Category:</strong></td>
<td>Information Technology</td>
</tr>
<tr>
<td width="100"><strong>Position Title:</strong></td>
<td>Web 2.0 Corporate Communications Manager</td>
</tr>
<tr>
<td width="100"><strong>Salary Range:</strong></td>
<td>90-100K</td>
</tr>
<tr>
<td width="100" valign="top"><strong>Location:</strong></td>
<td>Washington-Arlington-Alexandria, Virginia, USA</td>
</tr>
<tr>
<td width="100" valign="top"><strong>Desired Skills:</strong></td>
<td></td>
</tr>
<tr>
<td width="100" valign="top"><strong>Description</strong></td>
<td>This position will be responsible for developing corporate communications strategy with stake holders by identifying and evaluating current social media market tools and technologies, and incorporating the newest technologies, including wikis, blogs, forums, etc, to deploy across the enterprise. Responsible for determining costs and making recommendations as to which capabilities are best utilized to address specific communications requirements and audiences. Concurrently, this position is responsible for interfacing with existing tools and technologies, such as the corporate intranet website to enhance their effectiveness and to continually improve the corporate communications system.</p>
<p>This position will play a key role in driving innovative, but at the same time, practical, cost effective, and achievable incremental communications systems improvements. Candidate should have skills in newest web 2.0 technologies to maximize communications to engage internal and external audiences. Also, skills in project management and effective presentation, informal personal and written communications are required.</p>
<p>In addition to developing current communications solutions and system improvements, this position will be responsible for keeping current with and informed on emerging techniques, tools, and capabilities, and particularly identifying those that appear will become durable and practical solutions.</p>
<p>The successful candidate will possess a bachelor&#8217;s degree in a related field or equivalent, and typically will have ten to twelve years of overall related experience with three years of recent direct experience in social media strategy and implementation. Candidate will also have specific experience in a large and geographically dispersed organization of more than 6,000 employees deploying and utilizing Enterprise 2.0 and other advanced communications and collaboration applications and tools. The ideal candidate will have demonstrated innovation in strategic planning, identifying, evaluating, and applying tools such as forums, blogs, personalized websites, SharePoint and other collaborative tools, as well as new and emerging tools that apply to personal electronic devices including cell phones, PDAs, and BlackBerrys, to achieve measurable improvements in communications effectiveness, particularly with a dispersed and non-homogeneous employee population.</p>
<p>Desired technical skills: Microsoft .Net Framework, AJAX, XHTML, HTML, JavaScript, Cascading Style Sheets (CSS), and support for user-generated content such as wikis, blogs, and forums. Photoshop and Flash expertise would be a plus.</p>
<p>In the performance of his or her duties this position will interface closely with creative, technical, and infrastructure support people in multiple groups departments.</td>
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		<title>Blogging for the [Government] Enterprise at WordCampMid-Atlantic</title>
		<link>http://andrearbaker.com/2009/05/16/blogging-for-the-government-enterprise-at-wordcampmid-atlantic/</link>
		<comments>http://andrearbaker.com/2009/05/16/blogging-for-the-government-enterprise-at-wordcampmid-atlantic/#comments</comments>
		<pubDate>Sat, 16 May 2009 14:18:10 +0000</pubDate>
		<dc:creator>Andrea Baker</dc:creator>
				<category><![CDATA[Baltimore]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Enterprise 2.0]]></category>
		<category><![CDATA[Government]]></category>
		<category><![CDATA[Government 2.0]]></category>
		<category><![CDATA[Maryland]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought]]></category>
		<category><![CDATA[Web2.0]]></category>
		<category><![CDATA[andrea baker]]></category>
		<category><![CDATA[e20]]></category>
		<category><![CDATA[gov20]]></category>
		<category><![CDATA[wordcampmidatl]]></category>

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		<description><![CDATA[Whether you work for the Government or a public business, it is very important for you to approach your blog content as a professional and with an established brand. Today (this afternoon) I am presenting my thoughts at WordCamp Mid-Atlantic &#8230; <a href="http://andrearbaker.com/2009/05/16/blogging-for-the-government-enterprise-at-wordcampmid-atlantic/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft" style="margin: 3px; border: 3px solid black;" title="Im Speaking at WordCamp Mid-Atlantic" src="http://farm4.static.flickr.com/3419/3389756146_25a1c49c57.jpg?v=0" alt="" width="125" height="125" />Whether you work for the Government or a public business, it is very important for you to approach your blog content as a professional and with an established brand. Today (this afternoon) I am presenting my thoughts at <a href="http://wordcampmidatlantic.com/schedule/" target="_blank">WordCamp Mid-Atlantic</a> about Enterprise Blogging, especially with regards to the recent efforts of Government 2.0. </p>
<p>The day is energetic for a bunch of nerds to get up early on a Saturday morning with so much going on today in the area. We have the Preakness just up the road, the <a href="http://www.washingtonpost.com/wp-dyn/content/article/2009/05/15/AR2009051503241.html" target="_blank">Joint Service Open House</a> at Andrews Air Force Base, and right next door, one of my alma mater&#8217;s &#8220;University of Phoenix&#8221; is graduating next door, amongst the many other institutions that are holding their commencement ceremonies. </p>
<p>But back on topic, today since I have been moved from the User Track to the Technical Track of the schedule, I want to focus a little on both. So I have prepared remarks about the technical needs of the Enterprise when it comes to blogging. My points are strongly specific to the Government 2.0 aspect of the Enterprise. </p>
<p>The first aspect I want to touch on is culture &#8211; the User side of the story. When it comes to the culture part of the story, there is much to address when it comes to the behavior of how we share information. Recently I had published a lengthy guest editorial at ZDNet about the mindset of &#8220;<a href="http://blogs.zdnet.com/feeds/?p=1061" target="_blank">You Were Never 1.0</a>&#8220;. While not all of my Enterprise 2.0 colleagues agree with all my points, I believe strongly in the bottom line of my message. You need to practice your game before you step on to the court.</p>
<p><a href="http://dashes.com/anil/" target="_blank">Anil Dash</a> seemed to echo this sentiment about blogging in general. He mentioned that when he looked back on his earlier blogs (he and I both started blogging 10 years ago), he can see how much he has grown as a blogger. This is why I think just getting your foot in the door and blogging internally is a great way to practice your tone, demeanor and message. Once you have practiced a bit behind the firewall, you can almost anticipate the reaction and how you react. </p>
<p>The second aspect is the technical nature. There is much to discuss when it comes to where the Enterprise will go with new Web 2.0 and blog widgets, I briefly touched on this earlier this year in an <a href="http://blog.executivebiz.com/andrea-baker-government-20-trends-to-watch" target="_blank">interview </a>with Executive Biz. </p>
<p>So I hope that my presentation today is more of a conversation, what we have learned in Enterprise blogging and what can the open community, especially the mid-altantic can do to help move ahead the blogging force of Government 2.0, inside and outside of the firewall.</p>
<p>I&#8217;m up against a big hitter this afternoon, so if you are at the camp today, I hope I can steal your attention away from the big dogs to have a robust dialogue. </p>
<table border="0">
<tbody>
<tr>
<td>2:30-3:15</td>
<td>Twitter, Friendfeed and Social Tools: Extending the blog beyond the blog &#8211; Dan Zarrella [BC-AUD]</td>
<td>Blogging in Government &#8211; Andrea Baker [BC-143]</td>
</tr>
</tbody>
</table>
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