I am pleased to announce that my company Navstar, Inc. will be sponsoring tonight’s Social Media Club DC – Mid-Summer Happy Hour [July 29, 2009 from 6:00 PM - 8:00 PM (ET)] at Bar Louie in Chinatown, Washington, DC.

Larissa Fair – President

Twitter – @lyf108

Andrea Baker – Executive Vice President and Programming Director

@immunity

Anna Gabert and Travis Mason- Vice President & Sponsorship Directors

@annagabert @tgmason

Sarah Wurrey – Vice President & Promotions Director

@sarahwurrey

Nisha Chittal, Meg Roberts, Sara Burson – Event Managers

@nishachittal, @megmroberts, @saraburson

Maia Kotlus-Gates and Beth McNamee – Membership Managers

@maiakg, @bethmcnamee

Gabriel Key – Digital Scribe/Content Organizer

@gabrielmkey

Event Logistics:

Wednesday, July 29
6:00pm – 8:00pm
Bar Louie
701 7th Street NW #D
Washington, DC 20001
202-638-2460

Connect with SMC-DC

Washington DC has its own wiki-in-progress. Please visit: http://socialmediaclubdc.pbwiki.com/ for more details.

Washington DC Twitter: http://www.twitter.com/smcdc

Hashtag: #smcdc

Facebook: http://www.facebook.com/group.php?gid=2419741913

LinkedIn: http://www.linkedin.com/groups?gid=1820071&trk=hb_side_g

Friendfeed: http://www.friendfeed.com/smcdc

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Over the past few years I have been collecting knowledge and growing best practices for my business area of Enterprise 2.0. I recently changed my position at Navstar to focus on this exclusively and now I am no longer the Director of Technology, I am the Director of Enterprise 2.0. (new business cards have been ordered).

With that, the past few years I have been growing our Enterprise 2.0 business at Navstar, Inc. This growth comes from my personal experience in managing communities over the past 15 years with the various tools available. As the community grows, technology is growing and evolving with or without it. Some communities embrace change, others do everything they can to resist.

With that, I have developed the Enterprise 2.0 Life-Cycle or ELC2.0

The Enterprise 2.0 Life-cycle

This life-cycle is the stages in which I have seen organizations, communities, and businesses adapt to the changing and available technologies that help their organization grow and thrive. This may ring a little familiar to those who are familiar with the Software Development Life-cycle (SDLC), the long, costly, and project creep way of doing business. In this approach, we do not wish to reinvent the wheel. We firmly believe that there are many excellent open-source solutions that are ideal for business collaboration, communication, networking, and transparency.

• Evaluation – The Enterprise 2.0 team evaluates the customer for their needs, conducting focus groups and attending meetings of those in the target community. A requirements document is developed based on the discussions and presented to management for a proposed solution.
• Enterprise Implementation – All activities and tasks are derived from capabilities, actualized by deliverables, and produced into an implementation document.
• Customization – During the pilot introduction and eventual community roll out, the Enterprise 2.0 works with customers to tweak the enterprise solutions (toolkit), to fit the communities needs. Not just an out of the box solution.
  
• User Management – An experienced Community Manager will work as a part of the larger community to bridge the technology and cultural gaps, develop guidelines, and tutorials for new users. As well as act as initial Tier 1 support until additional staff has been trained.
• Training – As you introduce new tools to your community they will replace existing business practices. With new technologies and tools, comes a bit of a learning curve for some. This is why we believe training is essential to the deployment of Enterprise solutions.
  
• Evolution – As the community comes on line with the tools replacing old business practices with new techniques, comes the desire to do more. This becomes the natural cultural evolution of the community.
  
• Revolution – The cycle continues as the revolution takes over. The community suggests new tools and new technologies on their demand bringing back the circle to evaluation, in which the Community Manager and Enterprise Architect consider the community input to take it to the next level.

Now this is not the entire strategy I am posting, but rather the highlights [excerpts from our Navstar, Inc Whitepaper on Enterprise 2.0 for Business] of the overall implementation of Enterprise 2.0 within a community, be it business in the private sector or the Government. If your business or organization would like to learn more or are looking for a company with Enterprise 2.0 experience and solutions that encompass the entire life-cycle, then feel free to reach me at my work email account [abaker at navstar-inc.com]. I would be happy to listen to your needs and open a dialog for a solution in which Navstar can help you.

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I wanted to put out a feeler for a conference I am planning on behalf of my company Navstar, Inc to happen sometime in June October* (as soon as I get a venue confirmed). The conference is already in planning mode, in fact I am heading to a dinner shortly to work on this in more details.

Target Audience and Goal

I would like the target audience to be High Level Government Employees with decision making capabilities, to the likes of Vivek Kundra and other Government CIOs, CTOs, and their staff. Ideally the end customer would be high level decision makers in Federal and Local DC Metro Government, as this will be somewhere inside the DC-Metro area. However, general participation is being planned for transparency and openness.

The goal of the event is to really make aware of other Government members of projects that highlight efficiency, collaboration, cost-effectiveness, and reusability. I would love to extend this to be bigger to include more areas of Government, but since this is the first time event, I would like to keep it manageable in the first run, with hopes that this turns into a bigger and annual event.

Style

I am looking to do the conference in the style of TED in which speakers/presenters can showcase their work/idea/thought/project with a 15-20 minute slot time. In addition, would be able to showcase their stuff in an exhibit hall for more of a deep dive.

I am also looking to see if there would be interest in a barcamp, if this was a multi-day event. Right now, I am thinking it would be 1-2 days depending on the submissions to present.

Content

This event is not to compete, but to continue and expand upon connections and networking achieved from the Government 2.0 Camp and will be promoting as well as soliciting presenters/speakers from that and other events. In general, we are not so much focusing on contractor solutions but tools and ideas that are in place now that are connecting the enterprise to meet the points I stated above.

As I mentioned, this would fit the specific purpose of communicating to decision makers and other programs of best practices, successes, and failures.

Sharing and virtual participation:

I was thinking I would run a live channel on mogulus with a twitter hashtag (#e20gov) and feed running on the program. I’m planning to keep this unclassified and transparent.

If you are interested in helping out (volunteering), presenting, or sharing ideas. I would love to hear from you.

You can reply here or follow me @immunity on twitter

I originally posted this feeler on Govloop and have reposted this here for maximum exposure and discussion. Please feel to ask me any questions about the event if it has not been covered already.

* Changed date to October to prevent June conference fatigued and to not compete with Enterprise 2.0 in Boston, in which I might attend.

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